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HPU To Publish 'The Home Front,' A New Furnishings Research Newsletter

04.20.2010

HIGH POINT, N.C., April 20, 2010 ? Staying on the forefront of furnishings research, High Point University is publishing its third issue of “The Home Front” during the upcoming April High Point Market.

The furnishings research newsletter is produced biannually by The Knabusch-Shoemaker International School of Home Furnishings and Design at HPU. Named for the co-founders of the La-Z-Boy Company, the Knabusch-Shoemaker School is a leading center for education and research on the furnishings industry. The upcoming issue of ?The Home Front? concentrates on social media marketing. The spring issue contains an article, written by social media expert, Leslie Carothers, discusses ?Why Social Media Matters to Your Business? and contributions from HPU professors and researchers.

The newsletter, which will be released during Market week, will contain research on younger consumers in ages 18 to 35.

HPU has had a Home Furnishings curriculum for more than 30 years. Located in the university?s Earl N. Phillips School of Business, the Knabusch-Shoemaker School offers two furnishings-related degrees, the Bachelor of Science in home furnishings and the Bachelor of Science in interior design. The school is a unique facility dedicated to research in design and furnishings and to educating the next generation of leaders for the furnishings industry.

“The Home Front” is designed to help businesses to learn about industry trends, align marketing strategies and strengthen their companies, even in difficult times. 

To request this and furniture newsletters, or to be added to the mailing list, send an e-mail to thehomefront@highpoint.edu. The newsletter may also be accessed online at: http://www.furnishings-hpu.com/. For more information, contact Dr. Richard Bennington, 336-841-9110.

At High Point University, every student receives an extraordinary education in an inspiring environment with caring people. HPU, located in the Piedmont Triad region of North Carolina, is a liberal arts institution with 3,700 undergraduate and graduate students from 50 countries and 44 states at campuses in High Point and Winston-Salem. It is ranked by US News and World Report No. 5 among comprehensive universities in the South and No. 1 in its category among up-and-coming schools. Forbes.com ranks HPU in the top 6 percent among “America’s Best Colleges.” HPU was included in The Chronicle of Higher Education’s “Great Colleges to Work For” 2009 listings. The university offers 68 undergraduate majors, 40 undergraduate minors and seven graduate degree programs. It is accredited by the Commission of Colleges of the Southern Association of Colleges and Schools, and is a member of the NCAA, Division I and the Big South Conference. Visit High Point University on the Web at http://www.highpoint.edu/ or on Twitter at @HighPointU.

Chris Dudley

Vice President for Administration

336-841-4530 cdudley@highpoint.edu

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