Thinking Pink: Sorority Raises Breast Cancer Awareness, Funds For Research

HIGH POINT, N.C., Oct. 11, 2011 – A sea of pink balloons floated away in the sky above High Point University’s campus on Monday – each honoring someone who has died, survived or is fighting breast cancer.

The balloon release was the conclusion of Zeta Tau Alpha’s annual Th!NK P!NK week, in which the sorority holds several events on campus to raise awareness of breast cancer and funds for research. Students were to able purchase environmentally-friendly balloons to honor and memorialize those who have battled the disease. The ceremony was attended by hundreds of students, with representation from each of the fraternities and sororities, as well as by members of the HPU administration.

The week was filled with various other pink-themed events that raised more than $6,000, which will benefit the Susan G. Komen Foundation and Breast Cancer Education & Awareness. The events included a pink pancake breakfast, bringing hair stylists from local Avanti Salon and Spa to put pink hair extensions and feathers into students’ hair, hosting a benefit night at Kozzy’s Grille and dorm storming.

“Breast cancer accounts for one in four cancers diagnosed for women in the US, so our chapter is taking a stand to help raise awareness in hopes of lowering this statistic,” says Carlee Pett, president of Zeta Tau Alpha at HPU. “By hosting these events and wearing pink apparel throughout the week, our goal was to raise awareness of the extremely prevalent disease.”

Nationally, the Zeta Tau Alpha sorority has focused its philanthropic work to raising awareness of breast cancer since 1992. The HPU chapter holds numerous other fundraisers for breast cancer awareness throughout the year, including a golf tournament held last spring that raised $12,000.

At High Point University, every student receives an extraordinary education in an inspiring environment with caring people.℠ HPU, located in the Piedmont Triad region of North Carolina, is a liberal arts institution with over 4,200 undergraduate and graduate students from 51 countries and 46 states at campuses in High Point and Winston-Salem. It is ranked by US News and World Report at No. 3 among Regional Colleges in the South. ranks HPU in the top 7 percent among “America’s Best Colleges.” Parade Magazine lists HPU in the top 25 private schools in the nation. HPU was selected in the 2010-2011 list of “Colleges of Distinction,” as well as one of the top green schools in the country by the Sierra Club. The university offers 50 undergraduate majors, 43 undergraduate minors and 10 graduate degree programs. It is accredited by the Commission of Colleges of the Southern Association of Colleges and Schools, and is a member of the NCAA, Division I and the Big South Conference. Visit High Point University on the Web at

# # #
Pam Haynes

Communication Specialist


Share Button

Related Posts