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Campus Concierge

HPU Campus Advertising Guidelines

General Parameters 

How To Submit an Advertisement?
1. Email slides to concierge@highpoint.edu for approval. 
   A. Subject Line: “Concierge Advertisement – Name of Event”
2. Only submit slides that adhere to the required criteria.
   A. Slides will be sent back for revision if needed.
   B. Revised slides must be resubmitted by 9:00am to run that day.

What Does Campus Concierge Need To Know
1. Start date and end date for the slide to run.
2. Which email(s)?
   A. Faculty/staff email
   B. Student email
   C. Both
3. Include any hyperlinks in the email to Concierge.

ALL Slides for update emails, kiosks or social media must follow the criteria below:
1. ALL submitted slides need to be formatted as a jpeg or .png *NO PDFs*
2. The suggested size is 1024 x 1024 pixels (square). *NO FLYERS*
3. Only edited slides may be submitted (correct spelling/grammar, size requirement met, etc.)
4. Must contain the following information:
   A. What is the event?
   B. When is the event (date and time)?
   C. Where is the event being held?
      *Be specific, ie: NOT “hpu” or “on campus”
      *Use proper name of campus buildings, not nicknames or abbreviations (ex: R.G. Wanek Center – NOT WC or Wanek).
   D. Who is hosting the event? Contact person?
      *Must be an eligible campus group (departments, SGA groups, etc.).
5. Only one slide per department/organization. 

Don’t forget…
1. Slides should be submitted for approval NO later than 48 hours before the first advertising is to run.
2. Event location MUST be confirmed in 25Live before an advertisement can run.
4. Legibility of Slides
   A. Avoid wordiness, too much text, coloring that makes info hard to read (think — how will this read from kiosk screen).
5. Additional Notes:
   A. Philanthropic events MUST indicate this.
   B. Payments? May ONLY advertise payments via HPU Passports (ie: no slide can include “Accepting cash, checks, credit, or debit”).


Concierge Update Emails 

– Frequency: 2 weeks before the event; NO MORE than 1 month out.
– When: Update Emails are sent on Tuesday and Thursday mornings during the academic year (Wednesdays only over academic breaks)
– What to Advertise: Any on-campus event/activity that is open to anyone.
– Suggested Size: Square (think, IG post)


Kiosks

– Frequency: There is no limit to the number of days a slide can be advertised (or how far in advance).
– What to Advertise: Any on-campus event/activity that is open to anyone.
– The suggested size is 1365 x 1024 pixels (horizontal) or square. *NO FLYERS*


Social Media

– Frequency: One post; no more than a day or two before the event.
– What to Advertise: Any on-campus event/activity that is open to anyone.
– Suggested Size: Square (think, IG post)
– Specific info/links can be included in captions (request via email). 


 

Questions? Contact Connor Harris at 336-841-9512 or charris5@highpoint.edu

*UPDATED 2/22/2020