Lauren Saul is the Strategic Communication graduate staff liaison. If you would like to tour campus or have general admission questions, please call Lauren at (336) 841-9145 or email her at firstname.lastname@example.org.
The Master’s Degree in Strategic Communication at High Point University provides students the foundation to create, implement, and evaluate communication campaigns, programs, and training seminars. In addition to coursework in Health Communication, Public Relations or Political Communication, students graduate with mastery level knowledge in three areas: the theories that explain why and how messages work; the technical and production skills to create campaign materials; and the research skills to evaluate the success of the campaign.
Please see the admissions information page for current degree admission deadlines.
Exceptions to any admission requirement may be consider under special circumstances.
|Degree:||Master of Arts|
|Class Time:||6:00 pm – 9:00 pm|
|Program of Study||(35 credits)||Choose two courses from one of the following concentration areas|
|Core Courses||(14 credits)||Health Communication|
|COM 5000||Contemporary Strategic Communication||COM 5300||Health Communication Research and Strategies|
|COM 5002||Persuasion and Media Effects||COM 5310||Culture and Health Communication|
|COM 5005||Practicum in Strategic Communication||COM 5320||Interpersonal Health Communication|
|COM 5100||Research Methods||COM 5330||Health Communication Campaigns|
|COM 5900||Strategic Communication Project||COM 5350||Topics in Health Communication|
Select one course from the following:
|(3 credits)||Public Relations|
|COM 5110||Qualitative Methods and Analysis||COM 5400||Public Relations Research and Strategies|
|COM 5120||Quantitative Methods and Analysis||COM 5410||International and Intercultural Public Relations|
|COM 5130||Mixed Methods and Analysis||COM 5420||Crisis Communication|
Select two courses from the following:
|(6 Credits)||COM 5430||Public Relations Campaigns|
|COM 5200||Message Design and Production||COM 5450||Topics in Public Relations|
|COM 5210||Video and Audio Production||Political Communication|
|COM 5220||Current Trends in Communication Technology||COM 5500||Contemporary Political Campaigns|
|COM 5250||Topics in Technology for Strategic Communication||COM 5510||Politics and the Media|
|COM 5550||Topics in Political Communication|