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Survey Research Center

Survey Research Center

Welcome to HPU’s Survey Research Center

The High Point University Survey Research Center (SRC) conducts high quality public affairs and social science research using a variety of qualitative and quantitative methods. Student work and ideas are at the core of the SRC’s approach to pursuing interdisciplinary research projects and communicating its findings to the public. The SRC’s High Point University Poll surveys people in North Carolina and beyond about crucial public affairs issues and reports the results as a public service. The Center also supports faculty and student professional development by managing and consulting on collaborative student-faculty research projects.

The Survey Research Center is based in the Nido R. Qubein School of Communication building on High Point University’s campus. All together the Center has 42 stations equipped with Sensus and WinCati systems. Martin J. Kifer is the Center’s Director and Brian McDonald is its Assistant Director. If you have questions about the Center, you can contact us at 336-841-9333 or src@highpoint.edu.

The HPU Poll reports methodological details in accordance with the standards set out by AAPOR’s Transparency Initiative, and the HPU Survey Research Center is a Charter Member of the Initiative. For more information, see http://transparency.aapor.org/index.php/transparency.

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HPU Poll: In the News

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HPU Poll: Most North Carolinians Support Mandatory Vaccines and Smoking Ban
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HPU Poll Tracks Highest Consumer Sentiment Since 2010
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HPU/News and Record Poll: North Carolinians Split on Religious Exemptions for Sa…
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  • HPU Poll: Most North Carolinians Support Mandatory Vaccines and Smoking Ban via @YahooFinance,
  • full consumer sentiment release and memo w/ numbers back to 2010 @HPUSurveyCenter,
  • "good time or bad time for people to buy major household items?" Feb 2015 Good 60% Bad 20% <--- Feb 2014 Good 47% Bad 31%,
  • more likely next 5 years: "continuous good times...or...periods of widespread unemployment or depression, or what?" good 27 bad 45,
  • Business: "the next twelve months we’ll have good times financially, or bad times, or what?" Feb2015 Good 38/Bad 31/Neither 15,