HIGH POINT, N.C., Aug. 13, 2012 – Kelsey Lawrence, a rising junior at High Point University, is gaining record-breaking experience this summer as a promotional marketing intern at Clear Channel Boston, including hit music stations Kiss 108 and Jam’n 94.5, in Medford, Mass.
Lawrence is responsible for managing multiple contest databases, marketing on-air promotions and upcoming contests, assisting with guest star appearances, updating the station’s blogs and social media websites, and interacting with listeners.
Lawrence, a native of Holliston, Mass., is majoring in communication with a focus in electronic media with minors in human relations and marketing. In the future, Lawrence aspires to pursue a career in the music industry – a goal she says is fostered by a minor in marketing.
“Through my coursework at HPU, I was given the foundation in marketing required to be successful in my internship assignments,” says Lawrence. “By interacting with listeners and other departments, I have learned to communicate more effectively on a professional level.”
As part of her internship, Lawrence has had the opportunity to meet with new music artists, as well as established names, including pop artist Pink.
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