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HPU Poll: North Carolina Presidential Race Remains Close

Aug 22nd, 2024

HPU Poll: North Carolina Presidential Race Remains Close

HIGH POINT, N.C., Aug. 22, 2024 – In a new High Point University/SurveyUSA Poll, North Carolina voters remain divided in their presidential and gubernatorial choices.

In the presidential race, Kamala Harris receives 46% of the vote from North Carolina registered voters while Donald Trump gets 45% and 8% say they are undecided.

In the race for North Carolina Governor, Democrat Josh Stein receives 48% of the vote from North Carolina registered voters while Republican Mark Robinson gets 34% with 18% saying they are undecided.

In the U.S. House of Representatives, 43% of North Carolina registered voters say they will vote for the Republican candidate in their U.S. Congressional district while 42% say they will vote for the Democratic candidate in their district and 14% say they are undecided.

Results including crosstabulations are available here:  https://www.surveyusa.com/client/PollReport.aspx?g=6368b805-bffe-45d6-bfff-c3e2cbd2d222

HPU Poll 105 is an online survey sponsored by the High Point University Survey Research Center on Aug 19 through Aug. 21, and contracted through SurveyUSA using panels of respondents recruited and maintained by Lucid Holdings, LLC. SurveyUSA managed data collection and Lucid Holdings, LLC. sent invitations to its panels of North Carolina adult respondents and collected 1,053 total registered voter responses. The online samples are from panels of respondents, and their participation does not adhere to usual assumptions associated with random selection. Therefore, it is not appropriate to assign a classic margin of sampling error for the results. In this case, the SRC provides credibility intervals of plus or minus 4 percentage points for the registered voter sample to account for a traditional 95% confidence interval for the estimates and a design effect based on the weighting. The data is weighted toward population estimates for age, gender, race, home ownership, and education as well as recall of 2020 presidential vote. Factors such as question wording and other methodological choices in conducting survey research can introduce additional errors into the findings of opinion polls. Percentages may not add to 100 because of rounding.

Further results and methodological details from the most recent survey and past surveys can be found at the Survey Research Center website. Materials online include past press releases as well as memos summarizing the findings (including approval ratings) for each poll since 2010.

The HPU Poll reports methodological details in accordance with the standards set out by AAPOR’s Transparency Initiative, and the HPU Survey Research Center is a Charter Member of the Initiative.

You can follow the HPU Poll on X or LinkedIn.

Dr. Martin Kifer, chair and professor of political science, serves as the director of the HPU Poll.

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