Skip to Main Content

HPU’s Operation Elf Program Provides Christmas Gifts for Children

Dec 12th, 2024

HPU’s Operation Elf Program Provides Christmas Gifts for Children

HIGH POINT, N.C., Dec. 12, 2024 – With Christmas only days away, High Point University faculty and staff in the Nido R. Qubein School of Communication helped a local nonprofit and Hurricane Helene victims provide Christmas gifts for children through their annual Operation Elf tradition.

“The Nido R. Qubein School of Communication is proud to continue its participation in Operation Elf, a cherished holiday tradition that supports families in need,” said Nahed Eltantawy, interim dean of the Nido R. Qubein School of Communication. “Now in its 12th year, Operation Elf has become a meaningful philanthropic effort for our faculty, staff and community. This year, the school is partnering with the Family Justice Center and families in western North Carolina, extending the impact of Operation Elf beyond our immediate area. Faculty and staff have enthusiastically embraced the opportunity to contribute, understanding the importance of bringing joy to families facing hardships during the holiday season. Operation Elf exemplifies the school’s commitment to serving others and making a positive difference in our community and beyond.”

The HPU faculty and staff purchased gifts that included toys, books, clothes, personal items, sports equipment and gift cards through Operation Elf. In addition, the HPU family raised more than $33,000 and donated thousands of bottles of water and hundreds of boxes of food, diapers and other supplies to help with Hurricane Helene relief efforts.

“Seeing the devastation endured by the residents of western North Carolina after Hurricane Helene, we wanted to offer some comfort to those who were suffering,” said Dr. Brandon Lenior, associate professor of strategic communication and political science. “Some families lost everything. While a small gesture, we hope we are able to help a few families have a merry Christmas. Working with a church in Boone, we were able to identify three families who needed help. The faculty in the Nido Qubein School of Communication unanimously agreed to pitch in to bring a little joy this holiday season to some families who are still suffering from the storm.”

Families served by the Guilford County Family Justice Center are grateful for the School of Communication’s ongoing, generous support, said Hannah Mould, Family Justice Center child trauma specialist coordinator.

“Our community is a huge support system for our youth and families who are healing from trauma,” Mould said. “Most of our kids are being raised by single parents or grandparents who work hard to provide for their needs. During the holidays, many of our kids need new coats, shoes and clothes in addition to books and toys they are hoping to get. The support from HPU gives incredible comfort to families, easing the burden of caregivers and bringing joy to our kids. Last year, one of our families shared this message of gratitude: ‘We would like to thank you for the generous gifts. My kids and I are truly grateful for the joy you brought into our home this holiday season. It means more than you know.’”