Event Management
The Future – What can I do with a major in Event Management?
Our Event Management program prepares students for successful and satisfying careers. This might include producing events in the public, government, non-profit, or private sector as a:
- Special event planner
- Meeting or conference coordinator
- Convention or trade show producer
- Community or cultural festival coordinator
- Sport and hallmark event director
- Wedding planner or other social event planner
- Music festival or concert promoter
You might work for a company that supports the festival and events industry as a:
- Hospitality or hotel venue coordinator
- Services or equipment rental account executive
- Brand marketing specialist
There is a good chance you may work with celebrities, venture capitalists, and other interesting people as you improve people’s quality of life.

2018 graduate Conner Harris with the Property Brothers at the High Point Furniture Market
The Club


Our students have a student government approved and funded club called Planning on Point (POP). Members regularly volunteer for local events, interact with event planners and venues and have attended professional conferences hosted by the North Carolina Association of Festivals & Events, HSMAI, the International Festivals & Events Association, and the International Association of Conference Planners. Several members have also completed bridal certification training.
The Best
Haas & Wilkerson Pinnacle Award for the Best Event Management Bachelor Degree by the International Festivals & Events Association in 2016, 2017 and 2018
The Jobs – Where are Alumni & Interns Working?
- H.I.S. Events, Honolulu
- Orlando Magic and Orlando City Soccer
- New York Jets, New Jersey
- HPU Alumni Association, Campus Concierge, Community Events
- Buckley Hall Events, New York City
- Marriott Waterfront Hotel, Annapolis, MD
- W Hotel, Dallas
- Hyatt Regency Hotel, Greenwich, CT
- StarPower Talent, Ocean City, MD
- Event Planning DC, Damascus, MD
- Vanguard Events & Marketing, Raleigh
- BMF Media, HotWire, New York City
- Millennium Center, Winston-Salem
- Henry & Proximity Hotels, Greensboro
- Mac & B Events, Charleston
- Something Perfect Weddings, Charlotte
- Disney College Intern Program, Orlando
- Disney Magic Kingdom Food & Beverage, Orlando
- National MS Society – Greensboro
- Archdale-Trinity Chamber of Commerce and High Point CVB, NC
- Baptist Children’s Homes of NC
- AGENC – Los Angeles
- Revel Group – Chicago
- both High Point and Colonial Country Clubs, NC
- Fiddlers Elbos Country Club – Bedminster, NJ
- Several students have also gone on to attend graduate school
The Faculty
Dr. Vern Biaett, CFEE, Assistant Professor of Event Management is the curriculum coordinator and has been at HPU since 2014. Previous experience includes 8 years as a faculty associate at Arizona State where he taught special event courses in a certificate program he co-created and 30 years as a practitioner including event manager for both the city of Phoenix Office of Special Events and the city of Glendale Marketing Department. His favorite course – The Rhetoric of Festivals & Events – Experience Design where he introduces students to strategies used to create great experiences and the philosophical foundations of festivals and events.
Dr. Brianna Clark, Assistant Professor of Event Management joined the program in fall 2018. She previously taught at Temple University in the School of Tourism and Hospitality Management where she designed, implemented and lead community based learning classes that focused on hands-on experience. Her favorite course – The Administration of Festivals & Events where she instructs students in the finer points of leadership, volunteer management, and board governance.
Mr. Kim Strable, Adjunct Faculty has been with the program since 2015. He is currently the CEO of the Greensboro Sports Commission and teaches Introduction to Event Management.
Ms. Diana Parrish, Adjunct Faculty has been with the program since 2017. Her background is in board development and non-profit management and teaches Introduction to Event Management.
Ms. Jennifer Lambert, Adjunct Faculty has been with the program since 2013. She has experience as a corporate event planner and teaches an Event Practicums.
Ms. Amanda Melniczek, Adjunct Faculty has been with the program since 2016. She has experience producing community and business events for a Main Street foundation and teaches an Event Practicum.
And coming in fall 2019, Ms. Jessica Wiitala who is in the process of completing her doctoral studies at University of Central Florida following 12 years of experience in the event hospitality industry. She will be teaching Event Marketing & Sponsorship, Event Budget & Finance, and Meeting & Convention Planning. We’ll update her information in the coming months.
The 5 Reasons to be an Event Management Major at HPU

Communication: The event management program is part of the Nido R. Qubein School of Communication – employers value communication skills
Balance: You can let your creativity loose while at the same time employ your analytical abilities – click to see some Poster Projects
Composure: You will come to realize you can handle constant change and chaos when totally emerged in an event – and think it’s fun
Impact: When you produce events that impact individuals and communities you will get rich in so many ways
Value: If you work for either yourself or for an organization, your entrepreneurial spirit will be valued
Scrapbook
A few photos from the past few years.










Abbie Dorfman, ’18 – progressed into the BA to MA program at HPU. She is pursuing her passion for events and politics with a thesis focusing on how to get 18-25 year olds, that may not be politically involved, to go to a political event using Instagram as the mode to market the event. Abbie is one of 8 HPU Event Management majors or minors who have applied for and been accepted into the program in the past four years.

