School of Art & Design
Graphic Design

B.A. Graphic Design

Program Overview

Students who major in graphic design take an array of courses that are primarily digitally based. These courses will focus on artistic development, emphasizing the conceptual understanding needed to produce thoughtful, engaging and professional work. Students within this major will also challenge notions concerning the making, exhibiting and viewing of art and graphic design. The ultimate goal of the program is to foster a new theoretical and aesthetic understanding of art and graphic design that leads toward a unique creative vision.

The Department of Art & Graphic Design fosters excellence, individuality, and diversity while encouraging freedom of thought, imagination, and honest, open inquiry in order to develop and expand students’ creative, intellectual, and aesthetic development through its commitment to quality programs in studio art, art history and graphic design.

A Focused Curriculum

The courses in the graphic design and digital imaging curriculum teach the students that design is a thinking process and that a designer has a wide array of tools at their disposal to facilitate their ideas. The department has numerous art studios, exhibition spaces and labs including:

  • A 25- station Cintiq digital drawing and design lab
  • A 16- seat drafting and design studio
  • Two Mac labs with large format printers
  • A fully equipped darkroom for Photography
  • Fully equipped 2-D and 3-D studios
  • A 3-D printer
  • A laser cutter that instantly cuts through materials such as wood, plastics and acrylics, and etches designs into glass, aluminum and stainless steel
  • A CNC router to carve or engrave designs and shapes

Graphic designers combine artistic ability with technical knowledge to create designs used in print and electronic media. Our first-year courses introduce students to graphics software, typography and design fundamentals that are essential for a deeper understanding of Graphic Design. Second-year students apply these skills in a unique instructional setting that blends marketing and advertising concepts with art creation. A fourth-semester course prepares students for employment through career and portfolio development.

Student Learning Outcomes

Upon graduation, students will:

  • understand basic design principles, concepts, media and formats in the various fine arts disciplines.
  • have technical skills, perceptual development, and understanding of principles of visual organization sufficient to achieve basic visual communication in Graphic Design including being able to identify a problem; research, gather, and analyze information about it; generate multiple creative solutions; and evaluate outcomes.
  • have some familiarity with the works and intentions of major artists/designers and movements of the past and present, both in Western and non-Western worlds.
  • understand the nature of contemporary thinking on art and design, and have gained at least a rudimentary discernment of quality in design projects.
  • have an awareness of the Graphic Design profession including the role of ethics in the design process and how to work productively as a member of a team.

If you would like additional information or have questions about our program, please contact Diane Stenersen at or 336-888-6355.


The High Point Admissions Office is Located in Wrenn Hall.

Tours are available 7 days a week. Please contact us to schedule your visit.
(800) 345-6993
(336) 841-9216
(336) 888-6382 (fax)

Flickr Photostream: School of Art & Design

Graphic Design and Digital Imaging at HPU