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Strategic Communication Careers & Student Organizations

Strategic Communication Careers & Student Organizations

Strategic Communication Careers & Student Organizations

Strategic communication graduates work at Procter & Gamble, HBO, Volvo Cars, GE Healthcare, the Smithsonian, Zimmerman Advertising and MullenLowe.

Where Strategic Communication Graduates Work

HPU strategic communication alumni work at:

  • Procter & Gamble
  • HBO
  • NBC News
  • Volvo Cars
  • GE Healthcare
  • Smithsonian National Air and Space Museum
  • Walt Disney World
  • NBCUniversal
  • Google
  • Chanel
  • Calvin Klein
  • Zimmerman Advertising
  • MullenLowe
  • Havas Media Group
  • GroupM
  • RLF Communications

Strategic Communication Salary and Job Outlook

U.S. News & World Report ranks High Point University #1 among Regional Universities in the South for Earnings by Major in Best Colleges 2027, a factor that measures what graduates earn four years after leaving campus.

Across all majors, 99% of High Point University’s Class of 2025 was employed or continuing their education within 180 days of graduation, 13 points above the national average, measured by National Association of Colleges and Employers (NACE) standards. The Princeton Review ranks HPU #14 for Best Career Services in its 2027 guide.

According to the U.S. Bureau of Labor Statistics, public relations specialists earned a median of $74,750 in 2025, with about 23,000 openings projected each year from 2025 to 2035. Advertising, promotions and marketing managers earned a median of $165,780, with 6% projected growth and about 36,300 openings a year.

Job Titles Strategic Communication Graduates Hold

  • Public Affairs Specialist (Smithsonian National Air and Space Museum)
  • Corporate Communications Manager (Volvo Cars)
  • Junior Digital Associate (Procter & Gamble)
  • Digital Associate Producer (HBO)
  • Commercial Leadership Program (GE Healthcare)
  • Account Coordinator (Zimmerman Advertising)
  • Assistant Media Planner (MullenLowe Mediahub)
  • Social Analyst (Havas Media Group)
  • Digital Advertising Operations Associate (GroupM)
  • Director of Communications and Community Relations (High Point Chamber of Commerce)
  • Social Media Manager (City of Charlotte, Charlotte Water)

Roles Graduates Can Pursue

  • Public Relations Specialist
  • Account Executive
  • Media Buyer or Planner
  • Copywriter
  • Community Health Educator
  • Corporate Communications Manager
  • Social Media Strategist

Student Organizations for Strategic Communication Majors

  • HYPE, the student-run communication agency
  • Public Relations Student Society of America (PRSSA)
  • The Bateman Team
  • Lambda Pi Eta, the communication honor society
  • National Communication Association
  • Association for Education in Journalism and Mass Communication

Competitions and Real Clients

The Bateman Team competes nationally in PRSSA’s Bateman Case Study Competition, solving a communication problem for a nonprofit. Every major builds a campaign for a real organization in Strategic Communication Campaigns, and every presidential cycle students work the national political conventions with outlets such as CNN and ABC.

Strategic Communication Alumni

 

Summer Tonsfeldt

TV Marketing, NBC Entertainment

Tonsfeldt took part in the Media Entertainment Fellows program and completed several summer internships on the way to a career in entertainment marketing. Watch on Watch HPU.

 

Amy Stamm

Public Affairs Specialist, Smithsonian National Air and Space Museum

Stamm interned at the National Air and Space Museum the summer after junior year and was offered a job there at graduation. Read the story.

 

Julia Segalla

Medical Device Sales Training Representative, Johnson & Johnson MedTech

Segalla majored in sales and strategic communication, then earned HPU’s M.A. in Communication and Business Leadership. Read the story.

Strategic Communication Student Internships

Lindsey Hollett

Lindsey Hollett

Marketing Intern at Reynolds America in Winston-Salem, North Carolina. Strategic Communication major, Social Media Marketing and Women’s Leadership Development minors.

Ashley Smith

Ashley Smith

Marketing Intern at Gable in Baltimore, Maryland. Advertising, Public Relations and Strategic Communication major, Marketing and Journalism minors.

Meghan Flaherty

Meghan Flaherty

Congressional Intern for U.S. Senator Susan Collins on Capitol Hill. Strategic Communication and Business Administration double major, Marketing minor.

Graduate Outcomes

Amy Stamm is a public affairs specialist at the Smithsonian National Air and Space Museum. Hannah Brubaker, who added a social media marketing minor, is a corporate communications manager at Volvo Cars. Kristin Summers joined Procter & Gamble as a junior digital associate, and Samantha Garrison is a digital associate producer at HBO. Myles Brown entered GE Healthcare’s Commercial Leadership Program.

Graduate and Law School

Strategic communication graduates have continued to New York Law School, Villanova University, the College of Charleston and the University of North Carolina at Chapel Hill.

Internships

Strategic communication students have interned with:

  • Good Morning America, fashion
  • The Dr. Oz Show, publicity
  • NBC’s Today show
  • Walt Disney World, talent acquisition marketing
  • Smithsonian National Air and Space Museum, communications
  • Red Hat, account-based marketing
  • The U.S. House of Representatives and U.S. Senate
  • Edelman, MSG and MullenLowe

What Strategic Communication Graduates Say

Strategic Communication graduates share how HPU prepared them for their careers.

Lucy Rimmel

Lucy Rimmel

Associate Digital Project Manager, 9Rooftops Marketing and Advertising Agency

“I was able to apply those skills in real-world settings such as HYPE, HPU’s student-run advertising agency.”

Read Lucy’s Story

Alexis Metro

Alexis Metro

Marketing Assistant, Landmark Builders Inc.

“HPU provided me with real-world marketing experiences that became my most powerful assets during job interviews.”

Read Alexis’s Story

Emily Lima

Emily Lima

Social Analyst, Havas Media Group

“Assigning real-life projects with local clients helped me get experience in the field before I even graduated.”

Read Emily’s Story

Jocelyn Castillo

Jocelyn Castillo

Advertising Account Coordinator, Inspire Agency

“High Point University provided me with a strong foundation in advertising through hands-on coursework, internships and real-world projects that helped me develop key skills in communication, creativity and project management.”

Read Jocelyn’s Story

Strategic Communication in the News

Jack Elliott

Jack Elliott

HPU Awards Outstanding Alumni During Homecoming Weekend

Elliott’s achievements have earned national attention, from being named a Top Leader Under 30 by the Triad Business Journal to being featured on the cover of Plastics News Magazine for his leadership in one of the nation’s fastest-growing plastics companies.

Read the Story ›

Lisa Carlson

Lisa Carlson

HPU Students Make Career Connections with Employers at Life Skills Career Summit

“The students are well-prepared, and they’re asking great questions,” said Carlson, who was a dual strategic communication and psychology major at HPU.

Read the Story ›

Amelia Guerrero

Amelia Guerrero

Amelia Guerrero Secures Marketing Career In Charlotte

Amelia is starting her career as a Marketing Specialist in Charlotte, North Carolina for Corning Optical Communications.

Read the Story ›

HPU Students Make Connections with 100+ Employers at Career Summit

HPU Students Make Connections with 100+ Employers at Career Summit

…Olivia Herrin, a senior strategic communication major with a dual minor in graphic design and social media marketing, whose summer internship led to a job that will start after her graduation.

Read the Story ›

Megan Mitchell

Megan Mitchell

Megan Mitchell Manages as a Clinical Research Coordinator

Megan begins her career as the Clinical Research Coordinator for Massachusetts Eye Research and Surgery Institution in Waltham, Massachusetts.

Read the Story ›

Start Your Communication Career at High Point University

See the courses behind these careers and how HPU strategic communication ranks.

Accreditation & Awards Curriculum & Research

Questions about the program? Email Professor John Mims, chair of Strategic Communication, at [email protected].